Free Ebook Leveraging the New Infrastructure: How Market Leaders Capitalize on Information TechnologyBy Peter Weill, Marianne Broadbent
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Leveraging the New Infrastructure: How Market Leaders Capitalize on Information TechnologyBy Peter Weill, Marianne Broadbent
Free Ebook Leveraging the New Infrastructure: How Market Leaders Capitalize on Information TechnologyBy Peter Weill, Marianne Broadbent
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Imagine thinking about your company's information technology in the same way that you think about its investment portfolio: as a bundle of assets that—when managed right—will generate revenues and savings. Here's just such a framework for leveraging IT (technology, networks, data, and software)—one that enables business managers to make the important decisions about the potentially confounding mix of high-technology that influences near- and long-term planning, affects the ability to support customers, and dictates the flow of daily operations. Drawing upon their rigorous research with more than 100 top multinationals, the authors present a rich and varied range of examples of IT investment strategies that have reaped rewards for firms such as Citibank, Honda, Johnson & Johnson, Ralston Purina, the Development Bank of Singapore, and Telstra. This hands-on resource, compete with benchmarks and case studies, creates the common ground where both management and IT can meet, communicate their goals, and agree on the best plan for getting there.
- Sales Rank: #1592842 in Books
- Brand: Harvard Business Review Press
- Published on: 1998-05-19
- Original language: English
- Number of items: 1
- Dimensions: 9.58" h x 1.19" w x 6.48" l, 1.47 pounds
- Binding: Hardcover
- 320 pages
- Great product!
About the Author
Peter Weill is Foundation Chair of Management (information systems) and director of the Centre for Management of Information Technology at Melbourne Business School.
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